SB19 new endorsers of McDonald’s Philippines — a well deserved Milestone
I’m so excited to share that SB19 has been teased as the new McDonald’s endorser! I was expecting this. Given their international success, they’re the perfect choice for this role. This announcement comes at a time when SB19’s song “MAPA” has hit 100 million views, honoring mothers and fathers around the world. Their “I Want You” music video has also received nominations in Japan.
I truly admire SB19. Before they start a show, they pray together, and members like Pablo and Ken are very vocal about their faith in Christ. Their faith has been rewarded with tremendous blessings. McDonald’s is present in over 100 countries and has more than 700 outlets in the Philippines. Recently, I’ve noticed that their chicken portions have grown larger, and I consistently choose McDonald’s over Jollibee for their superb coffee available 24/7. McDonald’s is also known for its initiatives to support the homeless in Hong Kong and its strong green corporate social responsibility, which aligns well with SB19 Pablo’s branding.
Some of the biggest names that have endorsed McDonald’s in the past include BTS, Mariah Carey, the Pokémon franchise, The Minions, and Barbie. Celebrity endorsers are considered effective in the current Philippine setup. SB19 is known for their massive sold-out shows, and their official light sticks and merchandise sell out quickly. They are already partners and brand endorsers for GCash, Dunkin’ Donuts, Touch Mobile, Netflix, Pepsi, Lazada, Watsons, Puregold, Lucky Me, Acer, Samsung, Selecta, Araneta City, and more. It’s expected that McDonald’s meals including SB19 merchandise will sell out as well.
Despite attempts by some media to bring them down and discredit their impact on Pinoy pop, the boys remain humble and focused. They are also active in community service, such as their efforts during Typhoon Carina through the A’tin donation drive. It’s no wonder there are fake accounts spreading false stories about them. SB19 and the A’TIN fandom are incredibly strong right now, and we really want them to achieve massive success. Just as we’ve supported international groups and boosted their economic growth, there’s even more reason to support A’TIN.
To God be the glory for all your successes. Our prayer is that you always keep the Lord in your heart and continue to elevate the Philippine music industry. You are on the right track.